Posts

Why Santa Is the Original Creative Director

Santa Claus has been running the most successful global brand campaign for centu...

How 2008 Fonts Crashed Our Psyche

Look, it’s easy to sit back in your coworking space with organic cold brew in ha...

How New Zealand's Culture Shapes AI Development

From the All Blacks to pāua shells, New Zealand's unique culture influences ever...

From Gumboots to Gadgets: The Evolution of Tech in New ...

New Zealand is famous for its stunning landscapes and sheep, but did you know it...

Haka and Algorithms: What Māori Culture Teaches Us Abou...

The Māori haka is famous worldwide, embodying strength, unity, and passion. But ...

Pavlova vs. AI: The Great Debate Continues

The rivalry between New Zealand and Australia over who invented the Pavlova is l...

Why Every Prepper Needs an AI Sidekick in Their Go-Bag

When the zombies are knocking, the aliens are invading, or the robots are... wai...

When Everyone's a Creative

Imagine a world where everyone has the tools to unleash their inner Picasso, Spi...

Will AI Take Over the World?

Ever since sci-fi movies introduced us to sentient robots and digital overlords,...

Overcoming Common Challenges When Using AI in Advertising

While Artificial Intelligence (AI) offers significant benefits in advertising, b...

The Role of AI in Personalized Marketing

Personalized marketing increases customer engagement by delivering tailored cont...

AI for Small Business Market Research

Market research is essential for understanding customer needs and market dynamic...

AI in Competitive Analysis: Staying Ahead in the Market

Understanding your competition is essential for strategic planning. Artificial I...

AI and Customer Retention Strategies

Retaining existing customers is often more cost-effective than acquiring new one...

Building Brand Awareness with AI

Brand awareness is crucial for business growth. Artificial Intelligence (AI) off...

AI and Programmatic Advertising: Automating Ad Buying

Programmatic advertising automates the buying and selling of ad space, making th...